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The Little Blue Book of Social Transformation: eBook
It’s time to get social! It’s time to get serious about social and put your business fully on the path to becoming a socially connected enterprise. Salesforce and Altimeter Group recently collaborated...
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Social Media: Unlocking Business Performance
The biggest question marketers still ponder over today – How to best measure social media effectiveness for business. This past summer the AMEC (International Association for Measurement and Evaluation...
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5 Consumer-Driven Trends in Retail
“Commerce on smartphones is expected to skyrocket from $3 billion in 2010 to $31 billion in 2016.” – Forrester Research, Inc. The Future is Already Here! E-commerce has been steadily growing for...
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Updated Research: Social Media Trends for 2014
Earlier this year, Social Media Examiner commissioned its sixth annual 2014 Social Media Marketing Industry Report (which surveyed 2,800+ marketers). This article highlights challenges around some of...
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